Franchise Prospect
October 29, 2009
Franchise business growth in Indonesia is estimated more rapidly in the future and could reach 10-15% every year. Until now there are at least 1000 more franchises in Indonesia with 42.000 outlets and are able to employ approximately 800 thousand to 900 million people. Type of franchise business is the most sought after food and drink that takes 50% share of the total franchise and education services about 20%.
Based on Ac Nielsen survey, the growth of modern retail in January 2009 of 17.9% compared to January 2008. Retailer Services Director, The Ac Nielsen Indonesia, Susilo Yongki explained modern retail is still a driving national retail growth. It is estimated that in 2009, modern retail is growing at about 20% to Rp 43.8 Trillion compared to 2008. Survey is based on research of sales of consumer products 55 items by Nielsen.
Franchise business or franchise business especially when choosing food franchises have very good prospects. We have many available franchises cost a lot of this franchise from the proved category grow. With the price of about Rp 20 million, you can start a franchise business for example Circle K
Food franchise can be successful because all people need to eat. More than that, meals are now just a life style. Increasing number of TV culinary shows and mushrooming of malls throughout the region to clear very supportive of this trend.
franchise has always been synonymous with service standards, product quality, and price offered.
In a “lack of information”, for example, when traveling, people tend to choose a franchise for service anywhere, products, and cost the same. By eating at KFC outlets or other food outlets for example, a consumer is more a certainty than try the same food location whole new risk paying a high price but with a sense of the market.
